Philips Japan (A)
In the aftermath of the earthquake and ensuing tsunami and nuclear crisis that hit north eastern Japan, Philips created a special purpose team with full responsibility to manage a small but critical cluster of suppliers based in the affected area. The crisis team is made up of purchasing and supply chain management people from all three Philips sectors — consumer, lighting and healthcare — and has been given prescriptive power over all three. Its purpose is to ascertain the continuity of the supply of components to keep the lines running, as well as to assess where an impact on the business is likely to occur.
The case illustrates a situation in which the normal way of doing business and managing a supply chain has been suspended due to a black swan event (an unexpected scenario of large magnitude and consequence). Participants are provided with an initial assessment of the risks and priorities of the company in such an environment and are asked to assess further potential repercussions, to define operational priorities and the main procedures that need to be established if the team is going to meet its objectives.
Philips
March-June 2011
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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- Philips Japan (A)
- Philips Japan (B)
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