Your learning journey

Delivered by IMD and CKGSB. 4 days at IMD campus

Your learning journey

Delivered by IMD and CKGSB. 4 days at IMD campus

Day 1

The digital ecosystem edge

  • Your program starts by introducing the digital ecosystem strategy framework and identifying your ecosystem project
  • You will explore the consumer journey as the anchor of your ecosystem strategy
Day 2

Building digital ecosystems B2B and B2C

  • Focus on digital ecosystems in B2C, namely building private traffic pools and global ecosystem brands
  • You will then delve into digital ecosystems in B2B, namely the role of inter-connectivity, capturing new value from your existing tech infrastructure
Day 3

Managing your ecosystem foundations

  • Focus on building your ecosystem engine, namely middle office – APIs and micro-services, and front office – building best digital UX
  • You will study data analytics and ML in ecosystems
Day 4

Digital ecosystem for impact

  • Focus on leadership in ecosystems and preparing your organization
  • Look forward to Web3 and next-level ecosystems
  • Consider the impact of ecosystems – and the positive impact on individuals, organizations and society

Building Digital Ecosystems is a unique program, bringing you deep insights into high-performing digital ecosystems from the perspectives of East and West.

East and West perspectives

Gain exclusive access into the full breadth of  digital ecosystems, with cutting-edge research, latest cases, and industry and academic experts from IMD and CKGSB.

Powerful connections

Connect with thought leaders, scaling entrepreneurs and practitioners who are leading digital transformation. Discover what works and what you need to avoid!

Your company project

We guide you through your own ecosystem project to identify which structure will unlock digital growth opportunities for you. You leave with your own implementation plan.