We first considered working with consultants before looking at business schools. It quickly became clear to us that IMD was the obvious choice; they had no pre-set formulas and took an explorative approach to working with clients. Our CEO was deeply convinced that our transformational success depended on the ability of our top team to connect with the whole organization and explore what it would take for us to be successful in the future. IMD made this possible.
Stora Enso: Business transformation program
Context
A global leader in renewable materials with 65% of their business in paper was struggling to survive the rise of the digital age.
Challenge
Shift the organizational mindset from short-term actions to survive to a long-term vision and strategy to win and grow. Build the capabilities and shared commitment to succeed.
Custom approach
Engage a very diverse group of employees and senior management in rethinking the business and challenging the status quo through highly explorative and disruptive approaches.
Impact
A newly diversified business fit to compete in the future. Encouraging revenues and growth. A company culture, vision, and values that employees identify with and aspire to bring to life.
