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Your online learning journey

Designed to ensure you gain practical tools to drive organizational performance.

Your online learning journey

Designed to ensure you gain practical tools to drive organizational performance.

Program overview
Unit 1: The importance of context
  • Understand the role of behavior change in both corporate transformation and individual performance improvement.
  • Recognize the role of context in behavior change and the central role you play as a manager in shaping that context.
  • Share the behavior changes you want to facilitate in yourself and your people with your personal coach and small group of participants.
Unit 2: Intrinsic motivation
  • Understand the importance and key components of intrinsic motivation: autonomy, mastery, and connection.
  • Analyze factors that impact your own intrinsic motivation and that of your direct reports.
  • Learn how to enhance intrinsic motivation in yourself and others using practical tools in each of the three areas.
Unit 3: Extrinsic motivation
  • Discover how extrinsic motivation encourages behavior change in tandem with intrinsic motivation.
  • Evaluate the strengths and weaknesses of various extrinsic motivational tools.
  • Identify whether you and your employees are “prevention” or “promotion” focused and how this affects the kind of extrinsic motivators you might choose.
Unit 4: Ability and individual differences
  • Recognize the three elements that can affect people’s ability to change and develop: Opportunity, skills, and resources.
  • Identify potential hidden blockers to change, competing commitments and individual differences.
  • Adapt your motivation strategies to each individual’s inner values and drivers.
Unit 5: Psychological capital – confidence and optimism
  • Develop strategies to support a person’s psychological capital to help sustain behavior change and enhance performance.
  • Learn techniques to improve self-confidence: Guided mastery, modeling, mental visualization, and persuasion.
  • Understand how cognitive distortions impact levels of optimism and what you can do to improve it.
Unit 6: Psychological capital – willpower and resilience
  • Discover how willpower and resilience foster behavior change.
  • Reflect on how willpower and resilience has helped or hindered you in different situations.
  • Apply the learned tools to your own context in order to boost willpower and resilience.
Unit 7: Building a supportive environment – habit structure
  • Employ practical tools to build an environment that supports change.
  • Improve performance by altering habit structure.
  • Take clear steps to form good habits and break bad ones.
Unit 8: Becoming an architect of change
  • Become an architect of change for your organization.
  • Explore how the science of choice architecture (or “nudging”) can support behavior change in yourself and others.
  • Use the MAPS model to build a development plan for your own workplace with the support of your coach.

One-on-one coaching

Throughout your online learning, you’ll be accompanied by an experienced IMD executive coach who will challenge you, encourage you, and provide valuable feedback on your weekly assignments. Together, you’ll dive deeper into the program content and make it meaningful to your own professional context. Your interactions will take place via video, in writing, and over the phone.

An online program participant having a coaching session via video - IMD Business School

Achieve your goals

Your expert coach helps you:

Define

Define your learning objectives and stay on track.

Review

Review your progress on a weekly basis.

Overcome

Overcome your challenges.

Apply

Apply what you learn to your own context.