Seven ways big global companies are simultaneously providing guidance and flexibility to their marketing force
Alumni Stories · Leadership

P. Nyberg relishes the learning experience after some years of working

“It’s so rewarding to work hands on and see the results of your efforts.”
June 2017

Patricia first completed her MSc and BSc in Economics and Business Administration, at the Hanken School of Economics in her home city of Helsinki, Finland before working as Senior Origination Manager, Debt Capital Markets for Danske Bank Copenhagen. She enjoyed working on debt capital markets and seeing a major increase in client relationships, but she decided it was time for a change.

Patricia Nyberg is the recipient of an IMD MBA Merit Scholarship.

Why did you choose to come to IMD?

I decided to change industries from banking and needed a stepping stone to find a new job. IMD was a clear first choice for me. I wanted to study in Europe and be at a school that focuses on leadership and entrepreneurship. The class of 90 students makes lectures intimate and allows for a personal relationship with the professors.

What wasyour favorite MBA Course and what was the biggest insight you gained about business from it?

The course that has had the greatest impact on me is leadership. It opened my eyes to see how much there is to learn about yourself and the effect your behaviour can have on other people.

What did you enjoy most at IMD ?

To have the opportunity to learn from skilled and motivated people – not only professors but also fellow students, alumni and industry specialists, although I discovered that it’s adifferent learning experience at a mature age and after some years of working.

Which academic or extracurricular achievement at IMD are you most proud of?

I’m currently working on a 3 month project in entrepreneurship together with 5 classmates where we help develop a start-up. It’s so rewarding to work hands on and see the results of your efforts. Working with someone who is passionate about what they do is just invaluable.

What is your best piece advice to an applicant hoping to get into the MBA program

Be genuine and honest about who you are and embrace it. IMD is looking for more than what is on paper.

What is your ultimate long-term professional goal?

To be a leader and role model who makes an impact and leads by example.

Where will you be working after graduation?

I will be applying for positions at Venture Capital firms in Europe.

Describe yourself in 15 words or less:

An unstoppable bundle of energy that likes to be challenged and enjoys people above all.

A fun fact about yourself

I’m a music festival hippie


Running, yoga, skiing and travelling

In one sentence, how would you like your peers to remember you

As a person who always brought a ray of sunshine into the day.

News Stories Human Resources
Zhike Lei joins IMD faculty
An award-winning organizational scholar and expert in psychological safety and error management, Lei’s work focuses on how teams can adapt in complex, time-pressured, and consequence-laden environments.
Zhike Lei joins IMD faculty
Alumni Stories
Delivering results beyond expectations
An MBA took Pim Van Wesel’s career in a new direction and allowed him to find his purpose in leading and building medtech ventures
Delivering results beyond expectations
Alumni Stories
‘You don’t need to be a superhero to be an executive’
The Transition to Business Leadership program taught Sofie Irgens that you can be guided by your emotions as well as your head.
‘You don’t need to be a superhero to be an executive’