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    Historically, Alibaba has leveraged traditional AI and machine learning in its marketing strategies to enhance the shopping experience and improve merchant operations. These technologies have enabled merchants to increase efficiency, reach customers more effectively, and optimize transaction outcomes. 

    In their 2024 annual report, Chairman Joe Tsai and CEO Eddie Wu highlighted AI as the most powerful driver of Alibaba’s growth. The company is dedicated to investing in AI to accelerate the expansion of its core businesses and maintain its leadership in fundamental technologies and innovation. 

    Alibaba integrates AI across its ecosystem to enhance consumer experiences and operational efficiency, with applications like personalized search, intelligent customer service, and content generation. The company adheres to AI ethics, focusing on principles such as privacy protection, transparency, and fairness. Additionally, Alibaba is at the forefront of developing explainable AI and privacy-preserving computation, ensuring trust and accountability in its AI applications. 

    2024 AI-related highlights

    • Alibaba Cloud cuts prices of core public cloud products for international products to support long-term AI growth (January 2024)
    • Moonshot AI, a Chinese AI startup, raises $1bn in its Series B funding round led by Alibaba and venture capital HongShan (February 2024)
    • Backs MiniMax, a Chinese AI startup in a financing round of at least $600m (March 2024)
    • Replaces satellite broadcasting with AI-powered cloud platform for 2024 Paris Olympics distribution. (Jul 2024)
    • Alibaba’s Qwen2-72B-Instruct ranks third globally in AI, outperforming Chinese rivals, behind OpenAI and Anthropic. (Jul 2024)
    • Alibaba International announces a plan to launch an AI-powered conversational sourcing engine in September, streamlining global sourcing for SMEs. (Aug 2024)
    • Alibaba Cloud and NVIDIA collaborate to enhance automotive technology, integrating AI models for smart mobility and autonomous driving. (Sept 2024)
    • Alibaba’s AI cancer detection tool earns a spot on Fortune’s 2024 Change the World list for its innovation. (Sept 2024)
    • Alibaba.com launches AI Business Assistant 2.0, its first full-process AI product for SMEs in foreign trade. (Oct 2024)
    • Alibaba Cloud’s Qwen 2.5-72B-Instruct becomes the first open-source champion on the OpenCompass LLM leaderboard. (Oct 2024)