Howard Yu is Professor of Strategic Management and Innovation. His research interests include technological innovation, strategic transformation, and change management. His teaching and research activities focus on why and how some firms can sustain new growth while others cannot.

Howard’s research has examined the evolution of the global personal computer (PC) industry. Of six major firms where he conducted in-depth investigations on the subject, three of them were the largest motherboard makers in the world, the other three were the largest laptop manufacturers. His paper, titled "Leopards Sometimes Change Their Spots: How Established Firms Can Transform Themselves," won the prestigious best paper award in the Israel Strategy Conference.

Howard is also an active case writer. His previous collaboration with leading companies in Asia includes ASUSTek, Quanta, Compal, and WuXi. He has also examined how Western firms in knowledge-intensive industries - GE Aviation, IBM, Norvitas, and PerkinElmers - are making inroads into China. In the U.S., Howard has worked with major information technology (IT) companies, including Dell and Maxim Integrated Products. Currently, he is collaborating with private equity firms and venture capital funds in studying how established companies can expedite the process of creating new businesses by involving external entrepreneurs and third-party investors.

Howard received his doctoral degree in management at Harvard Business School. Prior to his doctoral training, he worked in the banking industry in Hong Kong.