Case study
Reference: IMD-5-0756
Order this case studyValue selling at SKF Service (C): Meeting John Elliot
Keywords | Marketing, Negotiation, Value Pricing, Value Selling |
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Settings | |
Type | Field Research |
Copyright | ©2010 |
Available Languages | English, Spanish |
Reference: IMD-5-0756
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Case study
Reference: IMD-5-0756
Order this case studyOther case study in this series
Value selling at SKF Service (A): Tough buyer confronts strategy