Is this online program for me?

This program is designed for individuals, teams and B2B companies who want to gain a deeper understanding of value-based pricing and develop their critical pricing capabilities.


5 weeks (4-6 hours per week)


Program sessions 2020

PS 2 2020November 2 to December 6*


CHF 1,950* and CHF 1,750* for IMD alumni.

*IMD reserves the right to modify the program dates, location, and fee at any time.

Admission, payment & cancellation processes

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Note: Applications close 2 weeks before program start date