Discovery Event

Discovery Event

Discovery Event

Date
Date
May 25, 2020
Location
Location
Virtual
Fee
Registration
IMD NEXUS members only
Contact
Contact
IMD NEXUS
Cracking the China code

Offered in partnership between IMD and Asia Society Switzerland. Combining the best of both worlds. Learn more about Asia Society here.

Aim

China matters to the world: From geopolitics to technology to culture and beyond, the country will shape all of our lives in the decades to come. For businesses, China can be both an engine of growth as well as the source of numerous challenges, from unfamiliar customers to hard-to-navigate regulations. 

Cracking the “China code” is impossible without a better understanding of the historical, economic and cultural basis for China’s rapid development in the last decades. In this course, we provide you with a framework to help you understand what happens in China and comes from China - a compass on how to navigate China’s dynamic and diverse landscape so as to effectively compete and grow.

Target audience

China-interested professionals, executives, entrepreneurs who are interested in going beyond media headlines and advice on how to use chopsticks. Intellectually and academically driven content guaranteeing objectivity.

Who is facilitating?

The course is led by Mark Greeven (Professor of Innovation and Strategy, IMD) and Nico Luchsinger (Co-Executive Director, Asia Society Switzerland). We will leverage IMD and Asia Society’s global intellectual, academic and business network. Our style is conversational dialogue combined with key insights sharing.

Agenda

This will be an immersive day-long virtual workshop, broken into 4 sessions of about 75 min each. Each session will consist of short faculty input, polls, directed discussions, followed by debriefs. The flow for the day will be as follows:

Session 1: 9:00 to 10:15 Everything you know about China is wrong: Busting the most prominent China myths. 

Session 2: 10:45 to 12:00 Understanding today’s China. A crash-course on China’s economics and politics through an Oxford style debate on “Is China a capitalist country?” followed by what the Coronavirus response teaches us about China’s political system.

Session 3: 13:00 to 14:15 Competing and winning in China. An insider’s view on the winners, losers and inbetweeners in China’s business landscape. Includes Chinese and foreign best and worst practices.

Session 4: 14:45 to 16:00 Is our future Chinese? How China will shape the world.  Putting it all together and wrap up. Practical take-aways from the day.

Please note all times CEST

Speakers
Mark Greeven

Professor of Innovation and Strategy
Nico Luchsinger

Co-Executive Director, Strategy & Programming at Asia Society Switzerland

Details

When

Monday May 25, 2020 CEST

Where

Virtual (Live, interactive sessions)

 

*This 1 day event is reserved for members of IMD NEXUS and is credited as part of the organizations’ membership.

 

Contact Us

Should you have any questions, please do not hesitate to contact the IMD NEXUS team:

Email: [email protected]