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				<title>Trust and transparency: Building a media brand for the TikTok generation</title>
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				<dc:creator>Didier Bonnet</dc:creator>
				<pubDate>Fri, 26 Jun 2026 15:34:54 +0000</pubDate>
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				<description><![CDATA[Hugo Travers built a 20M-strong news audience by prioritizing accessibility, trust, and transparency, offering leadership lessons for the digital age....]]></description>
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				<title>Is your social media costing you? A trust test</title>
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				<dc:creator>Prashant Saxena, Nikita Gundala</dc:creator>
				<pubDate>Wed, 17 Jun 2026 06:00:00 +0000</pubDate>
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				<description><![CDATA[With AI making it harder to tell what is real, leaders face growing skepticism. Here’s how to check whether people believe what you say about yourself and the organization.  ...]]></description>
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				<title>Communication breakdown: Are you sending out the right signals on social media?</title>
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				<dc:creator>Prashant Saxena</dc:creator>
				<pubDate>Fri, 09 Jan 2026 08:01:00 +0000</pubDate>
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				<description><![CDATA[An analysis of over 1,000 executive posts on LinkedIn reveals a systematic, signal-based approach that can increase meaningful engagement by over 300%, challenging conventional wisdom about leadership presence on social media....]]></description>
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				<title>Misinformation is an unwieldy beast, but we need to stop being blasé about it</title>
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				<pubDate>Fri, 01 Apr 2022 06:50:18 +0000</pubDate>
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				<title>Twitter’s future: lift off or crash and burn?</title>
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				<dc:creator>Didier Bonnet, Jialu Shan</dc:creator>
				<pubDate>Fri, 20 Jan 2023 07:00:00 +0000</pubDate>
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				<description><![CDATA[Elon Musk’s reign at the social media giant has got off to a chaotic start, but he’s no fool and could yet take the company on an unconventional path to prosperity. Here’s...]]></description>
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				<title>Fakery and falsehood: why prevention is better than cure </title>
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				<dc:creator>Sander van der Linden </dc:creator>
				<pubDate>Thu, 10 Apr 2025 07:00:00 +0000</pubDate>
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