I by IMD Book Club

Business Model Innovation: How to create and capture value in your industry

Join us on 24 February for the second meeting in 2022 of our Book Club, where we will discuss Business Model Innovation.

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The COVID-19 pandemic has accelerated the pace of digitalization, shifting the boundaries of companies and creating space for new players to attack existing industries. While everyone understands the WHY of new business models, few can master the HOW.

In this session, Salvatore Cantale, Professor of Finance at IMD, Oliver Gassmann and Karolin Frankenberger, Professors at the University of St. Gallen and authors of โ€œThe Business Model Navigatorโ€, will reveal the secrets of how to successfully develop new business models.

Time: 14:00 (CET)

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