Author

Christopher Barnes

Christopher Barnes is Professor of Management and Evert McCabe Endowed Fellow at the Foster School of Business at the University of Washington, Seattle. His research is focused in three main areas: human sustainability in organizations focusing on sleep and sleep deprivation, behavioral ethics, and leadership.

Latest publications

Tesla Elon Musk

Tesla’s crossroads: Can Elon Musk’s stock-market darling retain an edge over rivals? 

19 April 2024 • by Michael R. Wade in Strategy • 7 min read

The EV pioneer’s once-unrivaled dominance is being tested by declining sales, fierce competition, and questions about its commitment to sustainability and innovation. IMD’s Michael Wade examines Tesla’s strategic direction and leadership. ...

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