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Leading in Turbulent Times

Family business

How the triple bottom line can add impact to your family firm’s philanthropy

IbyIMD+14 June 2023 • by Malgorzata Smulowitz in Leading in Turbulent Times

Two family business owners share how a focus on profit, people, and planet has helped increase the impact of their families’ philanthropic efforts....

Two family business owners share how a focus on profit, people, and planet has helped increase the impact of their families’ philanthropic efforts.

After years of study, interviewing 70 philanthropic families across 30 continents, IMD has published a new report, Navigating your family’s philanthropic future across generations. Our study shows how philanthropy can be a powerful and positive force for the wider family enterprise system. But many families, like other businesspeople across the globe, are still wrestling with how to ensure their philanthropic efforts are having the desired impact and how to obtain the buy-in of other family members, managers, and employees throughout their business.

To receive some insight into how families can successfully navigate some of the challenges to developing a cohesive philanthropic strategy, I sat down with Ariane Spandow, Co-owner and Chairwoman of Spabogruppen and Amesto Group, and Arild Spandow, Founder and CEO of Amesto Group. Ariane and Arlid emphasized their belief that if you are going to be relevant in the future, you need to focus on people, planet, and profits.

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