General management programs & EMBA | Masterclass & information session
Join our masterclass for a taste of IMD general management programs and EMBA
Would you like to have a taste of an IMD learning experience and find out more about our programs?
Enjoy an engaging, interactive masterclass with Goutam Challagalla, Professor of Strategy and Marketing at IMD, and explore the topic “Two routes for firms to become customer centric”. This masterclass will be attended by participants from different industries around the world.
A company is customer centric when it puts customers at the center and solves their problems. In our digital and data age, there are two primary routes a company can take to solve customer problems: use customer data to solve their problems and/or give customers their data and allow them to solve their problems. Yet most companies just use customer data to solve their own problems.
This insightful session will give you an idea of what you can experience on our general management programs and Executive MBA. In addition, you’ll discover our complete general management and Executive MBA program portfolio with our Program Advisors, who will answer any questions you may have. Please note this event will not be recorded.
- 18:00 – 18:45: General management masterclass “Two routes for firms to become customer centric” with Goutam Challagalla
- 18:45 – 19:15: Introduction to our general management programs and Executive MBA with our Program Advisors, followed by a Q&A
Discover our portfolio of general management programs and EMBA
After submitting your registration form, you will receive a confirmation email with the details of your online masterclass. A reminder will be sent to you before the event.
The sessions are attended by professionals from around the world and offer the possibility of having enriching discussions around the program and your career aspirations.
Our Program Advisors look forward to meeting you online and answering any questions you may have.
Come and join us for one of the events below: