Your information has been modified successfully. Do you want to save your changes?
Survey data concludes that 87% of digital transformation programs fail. At the same time, other data suggests that digital efforts are poorly measured or not measured at all. So, how is it possible to know if they have failed or not? Measurements and KPIs of digital performance are in serious need of improvement.
In this session, IMD proffesor Michael Wade will be joined by LDBT alumnus and Dell executive Massimo Marcolivio to reflect on the measurement challenge and suggest some ways forward to improve the assessment of digital transformation projects.
Topic: How do you know if you have failed or succeeded? Exploring the digital transformation measurement challenge.
We look forward to connecting with you!
IMD complies with applicable laws and regulations, including with respect to international sanctions that may be imposed on individuals and countries. This policy applies to all applications for IMD programs from individuals or organizations, and any commercial or non-commercial partnerships.