IMD Global Center for Digital Business Transformation
Chemin de Bellerive 23,
P.O. 915, CH-1001 Lausanne
+41 (0)21 618 01 11
The emphasis of our research is shifting in 2020. In prior years, we focused on understanding the dynamics of digital disruption – how disruptors disrupt traditional companies and industries and how incumbents can shape strategic responses to disruption.
More recently we placed a lot more focus on the execution and implementation challenges of digital transformation. Many of our clients are in the middle of a digital transformation and are struggling to achieve their objectives.
Our academic publications, reports, articles, and contributions in the media always focus on addressing the practical challenges of digital transformation.