Leading Digital Business Transformation
Accelerate change with the power of digital
Your transformation never stops. Yet data shows that the complexity of leading digital transformation results in an 87% rate of failure. So how do you ensure success for your own digital journey? Leading Digital Business Transformation provides the solution.
Designed to simplify the complexity of leading a digital transformation, the program focuses on all your key must-haves to deliver digitally-driven change. You will dive into the newest trends, disruptions, business models, threats and opportunities, informed by the very latest research from IMD’s Global Center for Digital Business Transformation. You will learn about the importance of having an AI-resilient infrastructure, along with the best technologies, processes and culture to foster success. You will be inspired by case studies of transforming companies (legacy and digital natives) to show you where your potential obstacles lie and what your business needs to effectively grow in the future.
With guidance from expert faculty and peer leaders, you will map all these insights onto your unique situation to build a custom roadmap that enables you to return to your organization with a practical plan and the confidence to drive the evolution of your digital business transformation.
The program takes you on an exciting exploration of the dynamics of digital disruption and transformation, always with an aim to improving your organizational performance. You will discover the implications of the latest digital tools, technologies, and business models for your marketing, sales, strategy, operations, and leadership – from planning right through to execution.
The agenda is organized with sessions over 5 days, including interactive discussions, case studies from both traditional and disruptive organizations, peer sharing, guest speakers, and cutting-edge content.
Length: 5 days at IMD campus