Plug your organization into the new digital reality
Digital strategy consulting helps executives and organizations seeking to transform their businesses for the digital age. The likes of Google and Amazon may not need such aid but companies that weren't bred on the Internet can get plugged in through digital strategy consulting.
Business managers from traditional businesses are struggling to adapt to the web-related technologies, tools, and innovations that are bursting into the competitive arena with lightning speed. Many executives are acutely aware of the need to have a digital business strategy. But when you don't have the know-how it's difficult to know where to start. Digital strategy consulting and related training courses from cutting-edge business schools can guide you on how to best leverage digital technology to transform your business.
Getting ahead digitally
Old world company managers in areas as diverse as marketing, operations, IT and strategy all have an interest in knowing how best to develop a viable digital transformation strategy. Executives are quickly discovering that investing in the right technologies is not enough — and can sometimes be a costly adventure that backfires— without an overall guiding plan. Watch the 3 minute video.
As well as a plan, successful digital transformation requires organizational changes, expansion of capabilities and a comprehensive understanding of the technologies involved. Digital strategy consulting and executive training programs give you the expertise to develop a strategic roadmap to get the bits and bytes flowing in the right direction.
Optimizing the digital opportunities
Computer technology is transforming the competitive picture across all industries. Big data, mobile solutions, analytics, social media and the Industrial Internet of Things are altering the face of business.
But most business leaders lack the savoir-faire to be able to transform their organizations to capitalize on the digital opportunities. Digital strategy consulting from one of the business schools focused on executive education can change that by teaching you how to:
Making up for lost time
Many traditional companies initially responded with inertia and then even resistance to the tide of digital technology that radically changed the business landscape. But some of these organizations have successfully achieved digital business transformation, offering lessons for those who follow.
Management training programs now develop leadership skills in digital business strategy for executives seeking to make similar transitions for their companies. The best training courses combine lectures, case studies, discussions, technology demonstrations and challenges to identify changes needed to effect a digital transformation in your own organization.
You should expect to learn about the latest analytical tools and applications, mobile technologies, digital platforms and social media apps. By looking at the most successful digital leaders in your industry you can benchmark your organization's strengths and weaknesses and develop your own digital business strategy.
Changing the game
Digital technologies have changed the game decisively for a range of businesses. Some industries that failed to see the threat from the Internet coming their way face being wiped out. With whole sectors being reshaped, it makes sense to get ahead of the curve when it comes to digital business strategy. Clearly, one way to avoid being left behind is to seek out digital strategy consulting.
Discover how IMD's Digital Transformation Program can boost your competitive advantage.