Companies that possess strong digital business agility respond quickly and effectively to emerging threats, seizing new market opportunities before rivals even notice (hyperawareness).
During our research, we examined leaders who scored in the top quartile for each of these digital business agility capabilities.
- Making informed decisions
- Executing at speed
Digital Business Agility, as outlined in IMD's award-winning book Digital Vortex, describes that these three capabilities are vital for incumbent companies to compete successfully in turbulent environments.
Combining HAVE competencies with agile behaviours provides a powerful amplifying effect for Agile Leaders.