Discover IMD's strategy programs and develop world-leading strategies
Digital Strategy and Analytics
Connecting digital strategy with data analytics
Designed for experienced managers looking for an integrated understanding of how digital strategy connects with data analytics.
Digital Strategy
Using digital transformation to boost your competitive advantage
For individuals and teams who are seeking in-depth guidance on how to develop and implement a digital strategy. Here are your key program benefits:
Leading Digital Business Transformation
Digital innovations to transform your business
For business leaders and senior managers who want to develop a strategic roadmap for digital business transformation in their organizations.
Digital Marketing Strategies
Master the skills of online-offline marketing
For senior or mid-level manager with strategic, marketing or commercial responsibilities, looking for the latest digital tools and strategies.
Strategic Resilience in a Disrupted World
Navigate a reality of constant change
Discover the latest insights on what makes companies resilient in times of disruption. Gain clarity, become future ready, and emerge stronger as an individual and organization.
International Growth Strategies
Leverage international market opportunities for growth
Find the right opportunities for your company to successfully grow into new markets. You will learn to think systematically about your international growth options, how to seize them and how to adapt your business to…
Leading Customer-Centric Strategies
Aligning the dimensions of customer-centricity for growth
Effective customer-centricity relies upon the seamless interplay and alignment of cross-functional business dimensions: strategic marketing, digital transformation, and leadership. Learn how each of the facets connect,…
Digital Disruption
Competing in the Digital Vortex
Explore digital opportunities and threats, and design defensive and offensive strategies which bring the business competitive advantage.
Marketing Strategy in the Digital Age
Recreating customer value through digital
Rethink your marketing strategy and value creation through the lens of digital, and change the competitive game.
IMD is the #1 Business School worldwide for open programs
#1 worldwide for open programs for nine years in a row - 2012-2020 (Financial Times)
Top 3 worldwide for executive education / combined ranking for open & custom programs for nine years in a row - 2012-2020 (Financial Times)
Top 3 worldwide for overall ranking (open and custom programs) for eight years in a row - 2012-2019 (Financial Times)
