Discover IMD's digital marketing programs and upgrade your digital strategy
Digital marketing enables you to connect with your customers and make their buying journey an experience they’ll want to repeat. IMD’s digital marketing and digital strategy programs will give you the tools, skills and insights you need to stay ahead in today’s disruptive and digitized environment. Learn how to sharpen your strategy, capture opportunities and recreate business value.
Digital Marketing Strategies
Master the skills of online-offline marketing
For senior or mid-level manager with strategic, marketing or commercial responsibilities, looking for the latest digital tools and strategies.
On Campus
Fee: 9'900 CHF
Marketing Strategy in the Digital Age
Recreating customer value through digital
Rethink your marketing strategy and value creation through the lens of digital, and change the competitive game.
Online
Fee: 2'950 CHF
Digital Marketing Fundamentals - on demand
Rethink your approach to digital marketing
Digital Marketing Fundamentals is an on-demand online program that enables you to understand key digital marketing concepts and rethink your approach to digital marketing.
Online, On Demand
Fee: 950 CHF
IMD is the #1 business school worldwide for open programs
#1 worldwide for open programs for nine years in a row - 2012-2020 (Financial Times)
Top 3 worldwide for executive education / combined ranking for open & custom programs for nine years in a row - 2012-2020 (Financial Times)
Top 3 worldwide for overall ranking (open and custom programs) for eight years in a row - 2012-2019 (Financial Times)
