Best marketing training courses at IMD business school to accelerate your career
Marketing training courses reinforce fundamental marketing principles adapted to today’s disruptive environment, and fine-tune your skills to create and capture value in a digital world.
IMD marketing training courses provide real-world learning to support your career advancement, whether you’re an up-and-coming or senior marketing executive.
Harness marketing strategies from timeless fundamentals to value-adding digital marketing – and separate the hype from reality. If you’re a senior or mid-level manager with strategic, marketing or commercial responsibilities, you’ll perfection your skills through this intensive on-campus course.
Create real value for your customers in a complex marketing environment and successfully integrate marketing with other key business functions with this 100% online course. Marketers and non-marketer will emerge better equipped to meet increasing pressure on contribution margins.
Individuals, teams and B2B companies gain a deeper understanding of value-based pricing with this 100% online marketing course. You’ll achieve pricing excellence by identifying what your customers really want and finding innovative ways to communicate your superior value proposition.