Latest Tomorrow's Challenges

Governance, Strategy

Don’t just start a strategy process without thinking about the options

By Bettina Büchel - 24/02/2017

Once top teams recognize the need to fundamentally revisit their strategy, they need to be critically aware of the key decisions in formulating the strategy process in order to ensure that the strateg ...

Read more

Team-Leadership, Interpersonal Leadership

Is your team trusting or just polite?

By Ben Bryant - 24/02/2017

Between Samsung explosions and Volkswagen recalls, FIFA’s racketeering and Wells Fargo’s fake accounts, some of the most recent corporate scandals have been mainstream events with far-reaching impact. ...

Read more

Self-Leadership

“The EMBA was like running a marathon, but very, very enriching”

24/02/2017

Sheer determination and a taste for innovation have been the main motors of Manish Kapoor’s career. For over years, he has successfully turned markets around for American Express India, where he has ...

Read more

Strategy, Interpersonal Leadership

How to make your business goals more resilient

By Marco Mancesti - 18/02/2017

How many times have you heard a business goal similar to this: “We will be n°1 in the next 5 years”? Whether you are running a start-up, a department, a much larger organization or a strategic project ...

Read more

Innovation, Strategy

Strategy is dead?

By Paul Strebel - 18/02/2017

Strategy is a dead concept say Bill Fischer and Michael Wade, two of my colleagues at IMD. The world is moving too fast for strategy. Industry boundaries are blurring, new entrants and technologies ar ...

Read more

Team-Leadership, Strategy

What is organizational culture? And why should we care?

By Michael D. Watkins - 10/02/2017

If you want to provoke a vigorous debate, start a conversation on organizational culture. While there is universal agreement that (1) it exists, and (2) that it plays a crucial role in shaping behavio ...

Read more

Economics, Political Economy

Why America would lose a trade war with China

By Winter Nie - 10/02/2017

During his election campaign, President Donald Trump threatened to impose 35% to 45% tariffs on Chinese imports to force China into renegotiating its trade balance with the U.S. The immediate result o ...

Read more

Organizational Design, Innovation

Supply Chain 4.0

By Carlos Cordon - 03/02/2017

In an amazing twist, technology is rendering the old fundamentals of supply chain management obsolete. In Russia, Adidas increased sales in Moscow by double digits in 24 hours, thanks to a supply chai ...

Read more

Ethics, Interpersonal Leadership

Why so many corporate failures?

By Amit Shankar Mukherjee - 03/02/2017

During the past 16 years, businesses have experienced many major, self-inflicted crises. Consider, for example, the malfunction of the Samsung Galaxy Note 7 (and several other completely different ...

Read more

Information Technology, Marketing

How a small company used big data to increase its sales

By John W. Walsh - 27/01/2017

Narellan Pools, an Australian-based swimming pool builder, leveraged big data to glean customer insights. The resulting marketing campaign generated a ratio of revenue to expenditure of 54:1. Australi ...

Read more
1
2
3
4
5

Latest insights@IMD

Marketing, Sales

Capturing Value and Avoiding Commoditization through Pricing Excellence

By Stefan Michel, Michael Sorell with Michelle Perrinjaquet. - 21/12/2016

In April 2016, around 60 executives attended an IMD Discovery Event to discuss pricing excellence from different perspectives and to explore recent case studies from both B2B and B2C markets.         ...

Read more

Political Economy, Strategy, Innovation

Health in Fragile Environments

By Carlos A. Primo Braga, James E. Henderson, Howard H. Yu, William A. Fischer, Karine Avagyan with Susan Stehli. - 05/12/2016

In 2014 the International Committee of the Red Cross (ICRC) launched the Global Partnerships for Humanitarian Impact and Innovation (GPHI2) to promote the development of innovative solutions to ...

Read more

Innovation

Digital Business Agility and Workforce Transformation

By Michael R. Wade, Jialu Shan, Andrew Tarling - 26/10/2016
Contributor: Jeff Loucks, James Macaulay, Andy Noronha, Lu Xiankun, Joel Barbier.

In  May  2016,  around 80 executives from 42 global organizations attended an IMD Discovery  Event hosted by the Global Center for Digital Business Transformation.  The aim of the event was to explore ...

Read more

Innovation

Strategies for Responding to Digital Disruption

By Michael R. Wade, Jialu Shan with Lindsay McTeague. - 02/09/2016
Contributor: Jeff Loucks, James Macaulay, Andy Noronha.

  In February 2016, around 70 executives attended an IMD Discovery Event hosted by the Global Center for Digital Business Transformation. The purpose was to shed light on strategic responses to digita ...

Read more

Innovation

A.L.I.E.N. Thinking

By Cyril Bouquet, William A. Fischer, Howard H. Yu, Michael Sorell with Susan Stehli. - 02/08/2016

  In March 2016, 68 participants gathered at IMD to learn about how A.L.I.E.N. thinking could help them transform their businesses and industries. They came away with tools to help them connect with ...

Read more

Economics

One Belt – One Road: China’s Re-Engineering of the Global Business Environment

By Jean-Pierre Lehmann, Ivy Buche with Michelle Perrinjaquet. - 14/07/2016
Contributor: Marc Laperrouza, Shuaihua Cheng, Lu Xiankun, Jean-Guy Carrier, Marion Jansen, Félix Sutter, Yeroen Van der Leer.

  In February 2016, senior strategy executives attended an IMD Discovery Event to learn more about China’s “One Belt – One Road” initiative, potentially the most dramatic transformation of the world ...

Read more

Finance

Finance for Non-finance People

By Salvatore Cantale, Karine Avagyan with Susan Stehli. - 07/07/2016

  In January 2016, 26 executives from 18 companies participated in an event aimed at demystifying finance for non-finance people and highlighting the influence that managers from different areas of th ...

Read more

Information Technology

Big Data in Real Business

By Carlos Cordon, Michael Sorell with Susan Stehli. - 19/04/2016
Contributor: Pau Garcia-Milà, Shawn Fedun.

  In November 2015, about 140 participants gathered to learn about the impact that big data is having on real businesses from a variety of industries all over the world. They came away with tools to h ...

Read more

Marketing

What Have Digital and Social Media Done to Your Strategy and What Should You Do about It?

By Mikolaj Jan Piskorski, Carlos Cordon, Athanasios Kondis - 07/03/2016

  In September 2015, almost 100 senior executives with diverse industry backgrounds and expertise attended an IMD Discovery Event on digital and social media. They had the opportunity to analyze how ...

Read more

Innovation

The Sharing Economy: “Upending Business as Usual”

By Albrecht Enders, Anouk Lavoie Orlick with Michelle Perrinjaquet. - 07/03/2016
Contributor: Andreas König, Christian Grobe.

  Over 50 participants from all over the world gathered at IMD in September 2015 to hear how the Sharing Economy is ushering in new business paradigms in traditional industries such as rental ...

Read more
1
2
3
4
5

Latest IMD Professor Reacts

Political Economy, Economics

A history lesson (from year one) for Trump and the Brexit crowd: Isolationism has never worked!

By Stéphane Garelli - 03/02/2017

From Trump’s wall and immigrant ban, to Britain pulling away from its longtime partners, the tendency toward isolationist policies is on the rise in the west. We’ve seen this before but it has never h ...

Read more

Political Economy, Economics

Swiss people’s party plays on fear and terrorism ahead of third generation foreigner vote

By Stefan Michel - 27/01/2017

Imagine that your grandparents and parents and you had lived the majority of your lives in your home country but that none of you were full citizens. That’s still possible in Switzerland but the ...

Read more

Self-Leadership, Interpersonal Leadership

Should companies and government meddle with “happiness”?

By Stéphane Garelli - 23/01/2017

Oud Bint Khalfan Al Roumi is twice happy. She landed a prestigious government position in the United Arab Emirates. Then, she was appointed to the rather unique job of “state minister in charge of ...

Read more

Interpersonal Leadership, Team-Leadership

The political leaders we deserve

By Jean-Pierre Lehmann - 06/12/2016

I was born in 1945. As a Frenchman, indeed as a Western European, in the ensuing seven decades I have known nothing but peace and prosperity. No major “world” wars, no civil wars, no holocaust, no ...

Read more

Sustainability

What does the Trump administration and climate change denial have to do with Switzerland?

By Francisco Szekely - 01/12/2016

The recent election of Donald Trump to the US presidency has a number of implications for the US and for the global community, particularly in the area of sustainability and climate change. During his ...

Read more

Information Technology, Innovation

Why China’s new cybersecurity law is a threat to international businesses and innovation

By Georges Haour - 24/11/2016

China has the world’s largest market for digital shopping, mobile payments, and Internet-enabled financial services. Close to 400 million people in China do most of their payments using their ...

Read more

Political Economy, Economics

Lima APEC summit marks major landmark: China’s global economic leadership

By Jean-Pierre Lehmann - 23/11/2016

Events in Lima, Peru, on 19-20 November 2016 radically mark a major transformation in global economic leadership, consequently global governance and hence the global business environment. Though the ...

Read more

Interpersonal Leadership, Self-Leadership

The death of dignity: Do we really want our leaders to be truly authentic?

By Jennifer Jordan - 21/11/2016

In reflecting back on the last 18 months of the U.S. election, I experienced many emotions: sadness, anger, pity, confusion. But one thing that stuck with me most was a change that I have seen gradual ...

Read more

Political Economy, Economics

The rising spectre of protectionism: Trump and the global trade agenda

By Jean-Pierre Lehmann - 09/11/2016

We are all in a state of shock. There was no prediction, or warning, that Donald Trump would be the 45 th President of the United States, let alone that his victory would be crushingly decisive. Wow! ...

Read more

Innovation, Political Economy

It’s Swiss time!

By Arturo Bris, Michael R. Wade - 09/11/2016

Opportunities for greatness are rare, and all notable success stories can be traced back to someone, somewhere making exactly the right move at just the right time. One of those rare moments exists ri ...

Read more
1
2
3
4
5

Latest In the Field

Governance, Team-Leadership, Strategy

In the Field with Royal FrieslandCampina

By Robert Hooijberg, Nancy Lane - 05/12/2016

At a glance Two Dutch dairy cooperatives, each with their own operating companies, faced an increasingly competitive and uncertain European market and so they decided to merge. A new CEO was appointed ...

Read more

Economics

In the Field with Cisco India

By Charles Dhanaraj, Ivy Buche - 08/06/2016

At a glance • Multinational companies (MNCs) need to innovate in emerging markets to capture unique opportunities. • Trying to innovate without a supportive, local ecosystem is a formidable task. • Ci ...

Read more

Marketing

In the Field with Royal DSM

By Wolfgang Ulaga, Athanasios Kondis - 25/11/2015

At a glance • A diversified industrial manufacturer embarked on an ambitious marketing excellence initiative, driven by the HQ-based CMO. • The company’s technology-focused heritage and a culture of ...

Read more

Sustainability

In the Field With GE Healthcare India

By Wolfgang Ulaga, Athanasios Kondis - 04/11/2015

At a glance • The growth focus in emerging markets is shifting from big mega cities to semi-urban and rural areas. • Serving low-resource business customers in these settings is a formidable task. • G ...

Read more
1
2

Latest Books

Family Business

Wise Family Business

By Joachim Schwass with Anne-Catrin Glemser. - 31/10/2016

Wise Family Business aims to help families in business to identify new and better ways of achieving longevity, sustainability and performance. The book presents ground-breaking new insights and practi ...

Read more

Competitiveness

World Competitiveness Yearbook 2016

01/07/2016

The IMD World Competitiveness Yearbook is the leading annual report on the competitiveness of nations and has been published by IMD since 1989. It benchmarks the performance of 62 countries based on m ...

Read more

General Management

Execution and Change Fieldbook

By Bettina Büchel - 26/06/2016

The goal of this fieldbook is to provide you with support in executing and ensuring change around the initiative that you or your team is in charge of. Over the last couple of years of our work with ...

Read more

Innovation

Digital Vortex

By Michael R. Wade with Jeff Loucks, James Macaulay, Andy Noronha. - 25/06/2016

"Digital disruption" sounds like another business buzzword - until it happens to your company. Seemingly out of nowhere, startups and other tech-savvy disruptors attack. Your customers bolt for the do ...

Read more

Value Chain

Strategy is Digital

By Carlos Cordon with Pau Garcia-Milà, Teresa Ferreiro, Pablo Caballero. - 23/06/2016

This book presents strategies and practices to allow everyday companies to cope with the fundamentally changing landscape of business models and to take advantage of the huge business opportunities ...

Read more

Leadership

Inspiring Stewardship

By Didier Cossin with Ong Boon Hwee. - 01/06/2016

Inspiring Stewardship helps leaders drive sustainable development and growth by balancing short- and long-term objectives amidst competing interests. By examining a range of exceptional individual and ...

Read more

Competitiveness

Are You a Tiger, a Cat or a Dinosaur?

By Stéphane Garelli - 12/04/2016

Competitiveness, like social networks, sustainable development or climate change, is a topic that has captured the world. Politicians, businessmen and media constantly refer to it. What does it mean? ...

Read more

Innovation

Created in China

By Georges Haour with Max Von Zedtwitz. - 13/01/2016

Undisputedly, China has become the world's manufacturing powerhouse, accounting for around half of all personal computers, digital cameras and kitchen appliances. However, the country is fast ...

Read more

Political Economy

New Realities

Edited by: Jean-Pierre Lehmann, Carlos A. Primo Braga. 01/12/2015

The book New Realities: Business Dynamics at the Frontiers of Globalization presents a series of assessments of where the global economy may be headed. It builds upon business cases from companies in ...

Read more

Strategy

Your Strategy Needs a Strategy

By Knut Haanaes with Martin Reeves, Janmejaya Sinha. - 09/06/2015

Executives are bombarded with bestselling ideas and best practices for achieving competitive advantage, but many of these ideas and practices contradict each other. Should you aim to be big or fast? ...

Read more
1
2
3
4
5

Latest Perspectives for Managers

Human Resources

Intrinsic Motivation: The Missing Piece in Changing Employee Behavior

By Shlomo Ben-Hur, Nik Kinley - 24/05/2016

“I put a dollar in one of those change machines. Nothing changed.” George Carlin (American comedian) Though it is hardly ever listed in job descriptions, changing employees’ behavior is an important p ...

Read more

Communication

Leading Chinese Companies on to the International Stage

By Balaji S. Chakravarthy, David Yau - 13/11/2015

Introduction The Boston Consulting Group (BCG) announces each year a list of 100 companies that it believes are global contenders to watch. Not surprisingly, nearly a third of these companies are from ...

Read more

Political Economy

Lessons from an Unlikely candidate: Nokia in China (2001 to 2008)

By Howard H. Yu - 07/11/2014

To many observers, the growth of the mobile phone market in China is staggering. According to the research firm Canalys, during the first quarter of 2012 sales of smartphones in China saw a ...

Read more

Sustainability

Reaching for the “restorative”: Rethinking the Sustainability journey

By Daina Mazutis, Christopher Zintel - 27/10/2014

William McDonough and Michael Braungart, pioneers in green design, are credited with the following analogy, “If a car is heading south, slowing down does not cause it to head north. Sooner or later yo ...

Read more

Organizational Design

Are you ready to SPRING clean your organization?

By Michael R. Wade - 06/05/2014

Removing your organizational clutter Like a house at the end of a long winter, most enterprises are full of clutter. While domestic mess may include outgrown clothing, broken sports equipment, and ...

Read more

Innovation

Digital Business Transformation: Where is your company on the journey

By Donald A. Marchand, Michael R. Wade - 29/04/2014

Digital business transformation (DBT) is happening on a scale and at a speed that managers find both threatening and promising. In a report entitled “The Internet of Everything,” CISCO Systems estimat ...

Read more

Strategy, Organizational Design

Anchored agility: the holy grail of competitiveness

By Bettina Büchel, Michael R. Wade - 17/06/2013

  We  state that we are a global company with operations in multiple countries. So, from the outside, it looks like a true multinational; but the view from the inside is less clear: We have 4 e-mail ...

Read more

Strategy, Organizational Design

Developing unique business models: Going beyond services/solutions

By Michael Yaziji - 21/05/2013

“If I hear the call to ‘innovate’ one more time...” “Innovate! Innovate! Innovate!” It’s become a numbing mantra. Your company strives to innovate and differentiate, but do you have a sneaking suspici ...

Read more

Economics, Finance

Obstacles to Implementing Value-based Pricing

By Stefan Michel - 09/05/2013

Practitioners and researchers largely agree that value-based pricing leads to higher profits than cost-  or competition-based  pricing.[1] Yet,despitethe fundamental superiority of VBP, studies ...

Read more
1
2
3
4
5

Latest Working Papers

Strategy, Economics

How Does Multinational R&D Evolve in Emerging Markets?

By Charles Dhanaraj, Rishikesha Krishnan, Srivardhini Jha - 03/11/2016

Abstract: Our inductive study of nine European multinational enterprises (MNEs) and their R&D units in India uncovers a distinct trajectory of overseas R&D evolution, ubiquitous in emerging markets. I ...

Read more

Innovation

How can traditional businesses react to the digital transformation tsunami? Four steps to success

By Carlos Cordon, Teresa Ferreiro - 15/01/2016

Introduction: How can a company overcome a 90% drop in revenues? By using big data. But how? Where should it start? This is the situation that major Dutch healthcare company Mediq faced in 2012. It us ...

Read more

Operations, Economics

Here Comes the Omnichain

By Carlos Cordon, Teresa Ferreiro - 11/01/2016

Abstract: The value chain encompasses all the activities involved in delivering a product or service to customers. In the pharmaceutical industry, for example, that includes everything from raw materi ...

Read more

Information Technology, Innovation

Corporate Digital Learning: How to Get It “Right”

By Carlos Cordero, Jeanny Wildi - 08/05/2015

Executive Summary: This position paper is a collaborative effort between KPMG AG Wirtschaftsprüfungs-gesellschaft, Germany (KPMG) and IMD business school, Switzerland (IMD). The aim of the paper is to ...

Read more

Political Economy

The WTO and the Business Community

By Carlos A. Primo Braga, Athanasios Kondis - 27/11/2014

Introduction 1 It has become a cliché to say that the WTO is at a crossroads. 2 After twelve years of negotiations on the so-called Doha Development Agenda (DDA), it appeared there was no end in sight ...

Read more

Political Economy

The WTO and Agriculture: Opportunities and Challenges for Brazil

By Carlos A. Primo Braga - 07/11/2014

Introduction: The Doha Development Agenda (DDA) negotiations “commemorated” their twelfth anniversary in November 2013. Policymakers in industrialized nations seem to be both distracted (by  the  ...

Read more

Political Economy, Governance

Brazil and China: Complementarity and Competition

By Jean-Pierre Lehmann, Carlos A. Primo Braga - 14/10/2014

Introduction: It is impossible to tell how historians fifty years from now will judge this first decade-and-a-half of the 21st century. Three things, however, are reasonably certain. They will note it ...

Read more

Sustainability

Social and environmental compliance collaboration

By Francisco Szekely - 27/01/2014

Full text restricted  ( The author may grant permission for the text to be released in specific cases. If you are interested, contact  our Information Center   giving your name, company and reason for ...

Read more

Economics, Strategy

Publicly Funded Research for SMEs: Is it worth trying?

By Benoit F. Leleux, , Jim Pulcrano - 22/04/2013

Abstract Innovation is essential to biomedical ventures, but finding the necessary financing can be difficult for small and/or early-stage firms. For this study, 73 Swiss biomedical companies provided ...

Read more
1
2
3
4
5