Michael Wade

Professor Michael R. Wade

British and Canadian
Innovation and Strategy
Cisco Chair in Digital Business Transformation

PhD Richard Ivey School of Business, University of Western Ontario


Michael R. Wade is a Professor of Innovation and Strategy at IMD and holds the Cisco Chair in Digital Business Transformation. He is the Director of the Global Center for Digital Business Transformation, an IMD and Cisco Initiative.

Professor Wade has published works on a variety of topics, including digitization, innovation, information systems strategy, international business, and SME performance. He has more than 50 articles and presentations to his credit in leading academic journals and conferences, such as Strategic Management Journal and MIS Quarterly. One of his articles was among the top 20 cited articles in business, management and accounting worldwide for 5 years, according to Scopus. Professor Wade has written seven books and more than 20 case studies based on his experience working with organizations. His Latest book is Digital Vortex: How Today’s Market Leaders Can Beat Disruptive Competitors At Their Own Game.He is a regular contributor to print media on matters related to the challenges of digitization and managing within a turbulent environment.

At IMD, Professor Wade co-directs Orchestrating Winning Performance and Leading Digital Business Transformation. He has also directed several customized company programs, including Credit Suisse, Vodafone, Maersk, Richemont, NTT, KONE, Zurich Financial, and PSA Peugeot Citroen. 

Professor Wade provides consulting services, executive education, and expert evaluations to several public and private sector organizations, including IBM, LVMH, Google, and Novartis. He has lived and worked in Britain, Canada, Japan, Norway, and Costa Rica. 

Professor Wade was previously Academic Director of the Kellogg-Schulich Executive MBA Program and Associate Professor at the Schulich School of Business, York University, Canada. He was nominated for teaching awards in the MBA, International MBA, and Executive MBA programs. Professor Wade obtained Honours BA, MBA and PhD degrees from the Richard Ivey School of Business, University of Western Ontario, Canada.


Publications of Michael R. Wade

Michael R. Wade is the author of numerous articles, case studies and projects in the above mentioned fields. Find out more information about Michael R. Wade's publications

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Michael Wade is Professor of Innovation and Strategy at IMD business school. He heads the Cisco Chair in Digital Business Transformation and teaches in open programs, online courses and custom programs.

Custom Programs

Do you need to strengthen the individual capabilities of your people in areas critical for growth? Are you questioning the very purpose of your business and considering a wide-scale organizational transformation? Whatever your aspirations may be, we develop fully customized learning solutions that address your opportunities and challenges.

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Digital Disruption

This unique 100% online business course equips managers and teams to confidently manage digital disruption and navigate through organizational transformation. Learn the tools and frameworks to create value through effective digital strategy. Weekly personalized coaching drives your learning home.

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Leading Digital Business Transformation

Build your digital future: find the best road to success for your company. Designed for business leaders and senior managers from all business areas, who wish to develop a strategic roadmap for digital business transformation in their organizations.

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Orchestrating Winning Performances

Join IMD's flagship program for all you need to get ahead: leadership, strategy, innovation, digital and more! You can come as an individual or as a team, and you design your own program schedule based on your specific business needs.

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