|Why Theory Matters 2013|
Strategy and Innovation
October 10-11, 2013
In the real word of practicing managers, the word "theory" often has the negative connotation of being far removed from the real-world challenges of a practicing manager. In fact, theory is often considered to be the opposite of practice.
In this event we want to discuss whether there is perhaps nothing more practical than a good theory and why theory and real world managing are far from incompatible. In doing so, we will address the following questions: