IMD International

Business Forum - London, March 9, 2010

  Business Without  Delusions: Critical Thinking for Executives
Overview Much of our business thinking is shaped by delusions—errors of logic and misconceptions that distort our understanding of the real reasons for a company’s performance.  These errors are found in the business press, in some academic research, and in many of the best-known business bestsellers of our time.

IMD professor Phil Rosenzweig has unmasked many of these common errors in his acclaimed book, The Halo Effect … and the Eight Other Business Delusions that Deceive Managers.  

In this IMD event graciously sponsored by BT,  Professor Rosenzweig will draw on examples from leading companies  to show how errors in judgment are widespread,  and he will demonstrate how executives can develop their critical thinking skills to increase their individual and company performances.

Original, provocative and free of jargon, Phil Rosenzweig’s interactive and entertaining presentation will appeal to managers who want to separate fact from fiction in the world of business.

Details Date & Time

Tuesday, March 9, 2010
Registration: 17:30-18:00
Forum: 18:00-19:30 followed by a cocktail


British Telecommunications plc
81 Newgate street
London EC1A 7AJ

General Information

What is an IMD Business Forum?

IMD's Business Forums are organized by IMD throughout the world. They gather IMD's Alumni, executives and managers from companies who are members of the IMD Corporate Learning Network as well as top decision makers. Focusing on leadership, management and business issues influencing regional & global development and growth, the Forums are interactive, informative events that will also provide you with great networking opportunities. They create compelling dialogue and provide a platform for cross-industry, high-level debate and discussion. You will discover the exceptional standards we set in executive education.


Business Without Delusions: Critical Thinking for Executives, London, March 9, 2010

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