|Building Global Brands Helsinki|
IMD and Fonecta are pleased to invite you on Thursday May 5, 2011 for the Business Forum on "Building Global Brands. Corporations are increasingly competing for attention in order to attract investments, talents as well as positive image for their products and services. The presentations will focus on why brand strategy matters and what are the key principles for building strong brands.
Thursday, May 5th 2011
Thought-leadership and symbolic actions - A fresh approach to marketing, Marco Mäkinen, CEO SEK&GREY