IMD International

Business Forum - Edinburgh March 24,  2011

Do you want to get a jump on the future and achieve sustainable, profitable growth?

Winning and Keeping Customers today - Post Crisis marketing

  Winning and Keeping Customers today - Post Crisis marketing
Content

Do you want to get a jump on the future and achieve sustainable, profitable growth?
IMD is pleased to invite you to our upcoming IMD Business forum, graciously hosted by CMS, on the topic of Winning and Keeping Customers today - Post Crisis marketing.
 
You are a leading player being challenged by increasingly aggressive competition in the face of ever rising demands of the recession-resistant customer. What about customer centricity? And Innovation? How can you keep clients at the heart of your strategy? How can you differentiate your brand and deliver on your promise in the market?
IMD Professor Sean Meehan will lead the discussion and offer insightful and real-life examples from his latest research and book of how leaders can achieve profitable growth by innovating beyond the familiar, as well as continuing to win and keep customers by delivering what matters most to them.

Detail

Dates & Time

Thursday, March 24, 2011
Registration: 18:00-18:30
Forum: 18:30-20:00
Refreshments: 20:00

Location

CMS Cameron McKenna LLP
2nd floor
7 Castle Street
Edinburgh
EH2 3AH

How to access CMS Cameron McKenna LLP

Contact

Mrs. Lynn Verdina- Henchoz, Director of Markets
direct tel: +41 (0)21 618 02 25 Fax: +41(0)21 618 06 00
contact Mrs. Lynn Verdina- Henchoz

Mrs. Sophie Millet, Corporate Development Assistant
direct tel: +41 (0)21 618 01 88 Fax: +41 (0)21 618 06 00
contact Mrs. Sophie Millet

Alumni event - Glasgow March 23, 2011
IMD Professor Sean Meehan, will also lead a session in Glasgow on the same topic: Winning and Keeping Customers today - Post Crisis marketing on March 23, 2011.

This event is organized in collaboration with Aggreko Plc (registration from 18:00) and is open to IMD alumni only.

Should you be an IMD alumni and wish to register for the session please send an email to edinburgh@alumni.imd.ch
General Information

What is an IMD Business Forum?

IMD's Business Forums are organized by IMD throughout the world. They gather IMD's Alumni, executives and managers from companies who are members of the IMD Corporate Learning Network as well as top decision makers. Focusing on leadership, management and business issues influencing regional & global development and growth, the Forums are interactive, informative events that will also provide you with great networking opportunities. They create compelling dialogue and provide a platform for cross-industry, high-level debate and discussion. You will discover the exceptional standards we set in executive education.

IMD BUSINESS FORUM
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Winning and Keeping Customers today - Post Crisis marketing - Edinburgh March 24, 2011
 

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