IMD International

Journey of Concepts and Ideas

IMD BUSINESS FORUM RIO DE JANEIRO BRAZIL

  Journey of Ideas and Concepts
Details

When:
Wednesday, June 13th 2012, From 9:00 to 11:00 A.M.

Please note that this event is by invitation only, and that threre is no participation fee.

Contact

Ms. Tania Konishi
Corporate Development Assistant Brazil

Email: Tania.konishi@imd.ch
Phone: +55 (21) 2546-9847

General Information

Capability development:
As many firms in Asia rapidly move up the value chain, how do emerging firms from Brazil develop organizational capabilities of higher level. What are the strategies among local firms to avoid becoming "captive suppliers" in the global market? 

Product commoditization:
As technological diffusion becomes more widespread, established companies often find themselves competing with local entrants who target the low-end market. How do companies protect themselves from product commoditization? 

Business model:
Sustainability can represent great business opportunities (think about the green energy sector in China). To capitalize on these opportunities, however, often requires an organization to deploy a different business model, underpinned by a different logic. How do organizations manage the change process?  

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